Modernizing parking operations
ParkingToll was founded with a simple belief: parking lot operators deserve modern, intuitive software that actually helps them run their business — not software that creates more work.
Our Mission
We exist to eliminate the operational chaos that plagues parking management. Spreadsheets, phone tag with vendors, missed maintenance issues, and revenue blind spots — these are the problems we solve.
By connecting every aspect of parking operations — from space availability to issue resolution to vendor coordination — we give operators the visibility and control they need to run efficient, profitable lots.
Our Vision
We envision a world where parking is seamlessly managed through intelligent software. Where operators can see every space, track every issue, and coordinate every vendor from a single dashboard.
And where drivers can find, book, and pay for parking with the same ease they order a rideshare. The future consumer app will complete this ecosystem — but today, our focus is on empowering operators.
Our Values
Operator-First
We build for the people who run parking lots day in and day out. Every feature is designed to solve real operational pain points.
Innovation
From real-time tracking to automated vendor coordination, we push the boundaries of what parking management software can do.
Reliability
Parking operations can't afford downtime. We prioritize stability, security, and performance in everything we build.
Growth
We grow with you. Whether you manage 2 lots or 200, ParkingToll scales to meet your needs without compromising on quality.
Meet the Team
Passionate builders dedicated to transforming parking operations.
Alex Rivera
CEO & Co-Founder
Jordan Kim
CTO & Co-Founder
Morgan Lee
Head of Product
Casey Brooks
Head of Customer Success